• Publication date: November 24, 2012

Why Poverty ? Give Us The Money

With a lot of well-placed and strategized PR, and of course utilizing their global celebrity status and appeal; Bob Geldof and Bono- two of the most recognized names in the music industry- have tried in their own way to shine a light on poverty, and the plight of many around the globe, just to feed their families. But in reality, how much success have their efforts been rewarded with?

Program data

Duration: 60

MBC Action:

Tuesday, 11:30 (GMT) ~ 14:30 (KSA)

With a lot of well-placed and strategized PR, and of course utilizing their global celebrity status and appeal; Bob Geldof and Bono- two of the most recognized names in the music industry- have tried in their own way to shine a light on poverty, and the plight of many around the globe, just to feed their families. With worldwide campaigns such as ‘Drop the Debt’ and ‘Make Poverty History’ they have tried to get more people to understand the factors that contribute to poverty.

But in reality, how much success have their efforts been rewarded with?

Why Poverty? is a cross media event, online and on TV, using films to get people talking about poverty.

 

Starring:

  •          Bob Geldof
  •          Bono
  •          Bill Gates
  •          Gordon Brown

Directed by:  Bosse Lindquist

Produced by:  David Herdies

Co-Produced by:  Steps International