• Publication date: January 14, 2014

Providing liquidity via “Crowdfunding” "MBC Hope" and "Aflamnah" join efforts to enhance promising creative initiatives

Dubai, 8th January 2014: In its unrelenting support of driving young and promising Arabic creative initiatives, MBC Hope, the Corporate Social Responsibility (CSR) arm of MBC Group announced its recent partnership with the region’s leading website, dedicated to financing through crowdfunding creative projects – Aflamnah. This partnership will allow the evolution of some of the most ambitious projects in the Arab region, to flourish and be fully equipped from a production stand point, technical direction as well as media support.

(mbc.net - Dubai) Dubai, 8th January 2014: In its unrelenting support of driving young and promising Arabic creative initiatives, MBC Hope, the Corporate Social Responsibility (CSR) arm of MBC Group announced its recent partnership with the region’s leading website, dedicated to financing through crowdfunding creative projects – Aflamnah. This partnership will allow the evolution of some of the most ambitious projects in the Arab region, to flourish and be fully equipped from a production stand point, technical direction as well as media support.

In this context, MBC Hope will provide its continuous support to some of the major youth creative initiatives through its skilled force of professionals.  Moreover, MBC Group will be communicating the development of these initiatives, through the Group’s different platforms, in addition to educating the public about the concept of “Crowdfunding” via several workshops in the region.

On the other hand, “Aflamnah”, operating from Dubai as its hub, will provide financial aid to independent filmmakers, ranging from professionals to students and individuals with creative ideas, among many others. This will be achieved through collecting the necessary funds required to transform creative ideas into great cinematic projects using Crowdfunding.

Commenting on this unique and first-of its kind venture, Vida Rizq, Managing Director and Principal Founder of Aflamnah website said: “We are very pleased to unite efforts with an esteemed organization and media pioneer in the region, such as MBC Group, with the mutual aim of supporting ideas and creative projects. We are certain that MBC represents an ideal partner in this venture, while taking into consideration their leadership in the different fields of media, technical and production support.” Rizq continued by saying: “We clearly felt the enthusiasm of MBC Groups’ management in supporting leading cinematic projects across the Arab world, in addition to seeing tangible results to their commitment in making them a success in the media and in terms of production value”.

It is worth mentioning that “Aflamnah” is the first digital platform that specializes in supporting the creative sector in the Arab world through Crowdfunding. For all those interested in donations, a diverse portfolio of projects, ideas and initiatives adopted by “Aflamnah” can be found on

 www.aflamnah.com.