About Expand Your Horizon
'Expand Your Horizon' Established as an initiative to reduce youth unemployment in the Middle East and North Africa (MENA), involving a coalition of global entities from growth industries focused on showcasing employment and internship opportunities available in the region..
The program provides information about these key growth sectors with an aim to empower youth to make more informed decisions about their future career paths and to steer them towards viable work experience opportunities. The pilot program focuses on four growth sectors including: media, aviation, hospitality, logistics, and entrepreneurship.
The official launch of the program was in September with the “back to school” season. Public Service Announcements were on air complemented by a microsite. The microsite serves as a one-stop-shop with comprehensive information on each industry and their diverse jobs going down to details such as job descriptions and salary brackets. This allowed students to make a sound and informed decision when studying as well as open internship opportunities for their development and growth. Partners in this program include MBC Group, Boeing, Marriott, Aramex, and WAMDA.