MBC3 is the children’s entertainment channel. It delivers a programming mix of children's education and entertainment that connects with and stimulates the imagination of Arab kids aged between three and thirteen. MBC 3 also airs a locally produced reality show for kids, Eish Safari, which recruits young Arab kids and sets them on a month long trip of mental and physical challenges. Moreover, the channel produced a new game show called “Graduate In A Day”, similar in concept to “Who Wants To Be A Millionaire” for children and their parents. And most recently, MBC 3 launched a new reality show called ‘Hawla Al Mamlaka” which takes a group of children on a trip around the Kingdom of Saudi Arabia, allowing them to explore the rich history, culture and landmarks of the country.
Finally, MBC3 has a long standing deal with Nickelodeon to air their kid’s shows and programmes, which in return are dubbed into Arabic.